How do I give a five-minute presentation? Give a four-minute presentation and take your time. Or give a six- or seven-minute presentation in five minutes. Hurry up. Be excited. Go over time. Be unprofessional. No, stick to the four-minute method instead. The problem is that you'll never have enough time to...Read More

Discover your niche: Why the smallest possible target group will revolutionize your communication The marketing world is all about target groups and niches - but how small does your niche really need to be to be effective? We look at the power of the smallest possible target group and why this approach can really revolutionize communication strategies. > The opposite of one...Read More