June 25, 2024

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The change from concept-based transactional marketing to purpose-oriented marketing makes all the difference. That's why some companies really take off, while others don't get off the ground. What is purpose-driven marketing? Purpose driven marketing is marketing that is based on the actual purpose of your company and thus the founding spirit of your company or the original reason for its existence.
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Consulting and coaching on strategic communication for management

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viceversa gmbh
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