We are the architects and trainers of your corporate and marketing communications. We advise our clients from the ranks of board members, CEOs, department heads and task forces with energy, experience and intuition.
Markus Aerni, who originally comes from the advertising industry, has been dedicated to the concept of integral communication for over 20 years.
The focus here is on the strategic values, the “why” or “reason why”: the positioning, the mission, the definition of the actual business purpose, the strategy, the concepts to be derived from it. Based on the latest scientific findings, but easy to implement in day-to-day practice and presented in an understandable way for employees and customers.
We advise on communication. We are not an advertising or PR agency, but specialists who design communication concepts. We show ways in which strategic communication values can be developed internally and act as a sparring partner for long-term communication. And who work with proven agencies when it comes to further projects.
Markus Aerni is the founder and owner of viceversa, a passionate communications consultant, author of specialist books, storyteller and ambitious musician.
Laura Erismann thinks ahead, is in the thick of things and gets stuck in. As project manager, she is primarily responsible for our Race for Life charity bike tour, which she leads to success year after year.
Lisa Schneeberger is a communications specialist, well-versed in the conception and copywriting of specialist documents, PR texts, media releases and social media communication
We are at home in some disciplines of communication – in others we are not, or only partially. In recent years, we have increasingly narrowed our field of activity. This enables us to deliver the highest quality in our specialist areas.
We are optimally networked. Where we consider other consultants to be better qualified, we consult them or recommend them to our clients for direct cooperation. If required, we can also take on the overall project management for larger or longer-term projects.
Projects that we carry out:
We are happy to arrange further projects with our partners.
viceversa is your partner when it comes to successfully positioning organizations with high ambitions. With a focused view on the uniqueness of market performance and the core values of a company. Shaped by enthusiastic, committed and high-performing employees.
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viceversa ltd
communication house
Schwanengasse 11
CH-3011 Bern